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9. Topical Depth: Deep Content Wins
What It Means: Google values in-depth, comprehensive content that thoroughly covers a topic.
Before: Short blog posts with surface-level information ranked well.
After: Long-form content that addresses every aspect of a subject ranks higher.
How to Adapt:
- Write long-form content (2,000+ words) that covers every angle of a topic. Include FAQs, examples, and use cases to provide a complete resource.
- Avoid writing short, thin content that only scratches the surface of a subject.
Example: A gardening blog could rank higher with a 3,000-word guide on “organic home gardening,” offering step-by-step instructions, tools, and troubleshooting tips.
